Helping you generate great content to become top of mind recall for your customers
Every branding points out to the fact that Digitalization is a new era. The focus of new business model, empowered by digital media, is, therefore, shifting from selling things to selling results. It is not far when everyone is going to be connected, and things are done digitally.
There are a number of companies driving with this mindset and we stand out with Creativity, Engagement, and Innovation. We understand your challenges in terms of marketing and brand. We help you to get heard in this noisy world through techniques of Search Engine Optimization (SEO), Social Media, Google Adwords and Analytics.
The objective is to position your company to the end customers; consumers and audiences such that these tactics increase your brand awareness and get engaged, entertained and wait for more.
Search Engine optimization as the phrase suggests, is a niche discipline within Digital Marketing which deals with ranking of websites in organic search. It is as much as an art as it is science and requires a thorough understanding of the business environment to be able to define a great SEO strategy.
To really understand SEO, one needs to understand more than just the technical aspects which most other SEO outfits would not understand. At Hashtagit, we are a bunch of business strategists and work with our clients achieve the best results in SEO by understanding their business objectives, digital objectives,competitive positioning, content strategy, promotion strategy etc.
We have a differentiated approach to SEO which consists of the following steps to deliver the best results:
- Strategy Development: For all our clients we first look at developing an SEO strategy which would involve understanding the business objectives,competitive environment, budgets, analysis of your customer profile, their current interactions with your business with various touch points and ultimately technical audit of the website
- Technical SEO: Implementing best in class SEO techniques on specific pages of your website to make it easy for search engine to understand and rank your website and recover from any current penalties
- Content Ideation, Creation and Promotion: Quality Content, quality content and quality content is what would differentiate a website from its competitors. Based on our proprietary research methodologies, we would assign a quality score to our client’s content and help ideate and develop quality content to improve the content score and promote that content to rank higher in search rankings
- Link Building – Building quality links ensures that your website gets the desired weightage from search engines and rank you higher for the quality of content being generated. We help build quality inbound links on relevant sites for better score from search engines
- Conversion rate optimization – This is the art of converting your visitors into your customers by optimization of your website pages by analyzing the reasons / barriers for conversion. This is achieved with the help of various tools like A/B testing / heat maps etc.
- Have managed digital marketing campaign for 100 plus customers, most of them are leading brands
- Delivered 200 plus successful case studies across industry verticals – Healthcare, Wellness, Education, Telecom, e-commerce, Start-ups, Real estate, celebrities among others
- Have managed clients across India, Dubai, and Australia.
HashTAGit shall help you increase the quantity and quality of traffic to your website and help you convert leads into customers by creating and driving a multi-channeled marketing machine using:
- Blogging software
- Social media
- Calls to action
- Landing pages
- Lead management
- Email marketing
- Marketing automation
- Marketing analytics